If you are a parent of school-age children, it is highly likely that at some time you will have to deal with your children coming home with head lice. While not a significant threat to your children's health, the thought of them having head lice is extremely unpleasant. Despite the reality that lice are in no way caused by a lack of cleanliness, they make your skin crawl even if you haven't got them. All you want is to get rid of them as quickly as possible and prevent their return.

This is exactly how Wild Child founder Leanne Preston felt, however, she was horrified when she discovered the contents of the chemical insecticide treatments recommended to her.

Concerned by the chemical nature of traditional Head Lice treatments and an absence of a natural alternative, Ms Preston formed Wild Child with the objective of finding an effective natural treatment. As a result, Quit Nits was the first natural Head Lice product to be listed on the Australian Register of Therapeutic Goods and are now widely available throughout the world.